WHO WE ARE
SUCCESS IS IN THE SIMPLICITY
SOLO HNTR is all about a community of ONE. Conservation, preservation, determination and self sufficiency. We have adopted a simple yet consistent formula. Bring others up by showcasing their common bond and individuality. Create a community of unique individuals that are STRONG AS ONE.
You might ask, How do you connect and interact with your base? We are a community. Created from the natural commonality of soloist adventures. The connection and communication is a natural and organic bond.
FACEBOOK & INSTAGRAM – THE CATALYST OF COMMUNITY
We absolutely LOVE sharing the lifestyle, adventure and the success of others much more than that of our own… We refer to it as giving the fans a FACE VALUE.
Featuring the @solohntr PIC OF THE DAY and SOLO STORIES resonates extremely well with the community and creates a substantial commonality between us all. No one better than the other. All equal in the circumstance of our individual opportunities.
HASHTAGS – #solohntr / #solohunter
A simple search of our Hashtag Campaign will yield over 40,000 unique images on Instagram alone.
YOUTUBE – THE PLATFORM FOR THE AGES
We adopted the YouTube platform very early on. Starting the channel in January 2007, SOLO HNTR could quite possibly be the longest running hunting channel on the platform. Although not currently the largest, SOLO HNTR MEDIA is growing fast and has an extremely solid subscription base and loyal viewership.
VIDEO CREATION – THE COMMON BOND
The SOLO HNTR NATION continues to astound… We receive videos via email, social media and connection on YouTube for a possible feature on our SOLO NATION FAN SUBMITTED PLAYLIST, at an astounding rate.
Filming and the creation of SOLO videos is a by-product of the success of the SOLO HNTR TV Show and Brand that We didn’t fully expect in the beginning. But it is a segment of the base that continues to connect us and to expand.
see SOLO NATION at solohntr.com for reference
AMAZON PRIME VIDEO – FETURE LENGTH CONTENT
PRIME VIDEO has taken the place of the traditional television network for us throughout 2019. Although we are currently negotiating a possible return to the Outdoor Channel, their Time Buy model is limiting to our growth and authentic model of business.
PRIME VIDEO has continued to grow for us and is currently our second largest digital platform for content consumption. AND it is our fastest growing.
see AMAZON.com/V/solofilms for more
HOW WE WORK WITH PARTNERS
CONTENT CREATION – BLOG and PRODUCT REVIEW
Incorporating brands into our organic content is a natural discussion. We strive to bring our base value, entertainment and education. Blogs are a simple yet detailed way that we can involve the brands we work with.
See solohntr.com/blog for more info
CONTENT CREATION – FILMS and EPISODICS
Creating Episodes and Films for our partners has become a main part of our business model. Much of this content is provided for an EXCLUSIVE duration for brands use and then later distributed to our platforms.
ALL of our Episodic content includes authentic product placement and brand recognition but we also create specific content for marketing purposes of a brand.
SEE EXAMPLES BELOW
AFFILIATE MARKETING – LINKS & PROMOTION
Some of the brands we work with have Affiliate marketing programs. We take advantage of the additional opportunity to promote products and to actively track direct sales through our marketing efforts.
Affiliate programs are ONE way we track our value for brands. We understand that NOT ALL sales we drive go through our links but it is a good gauge for value.
SEE EXAMPLES BELOW
2020 THE SEASON OF VISION
CASTING A BIG NET – PLATFORM EXPANSION
ADDING and EXPANDING DIGITAL PLATFORMS of VALUE